Content Design
for Fintech
Valeria Tenaglia is a Senior UX Writer and Content Designer based in Montevideo, Uruguay, specialized in digital banking and fintech across Latin America. As Content Owner of the Bankaool app, she leads content strategy and operations, prioritizes the backlog, and mentors a Mid-level UX Writer.
Selected Work
Featured Projects
All workBankaool - Content Ownership & UX Writing for Digital Banking
Bankaool · Bankaool
- Gave the product team a clear, prioritized content roadmap instead of ad hoc content requests.
- Raised the bar on content quality and consistency by mentoring a Mid-level UX Writer and reviewing every deliverable.
- Reduced friction between Content, Legal, and Compliance by documenting acceptance criteria and guidelines up front.
Midinero & Midinero Cripto - Fintech Voice, Tone & Microcopy
Nareia Software · Midinero
- Gave Midinero and Midinero Cripto a consistent voice across app, landing pages, and support content.
- Made cryptocurrency buy/sell flows easier to understand for a mainstream, non-technical audience.
- Provided Redpagos and Crediclub teams with reusable content audits and UX Writing tools beyond the original engagement.
Career
Career Snapshot
Full careerBankaool - Senior UX Writer / Content Owner (dic. 2025 - actualidad, México · Remoto)
Lead the content strategy and operation for Bankaool's digital banking app, working inside a highly regulated fintech environment.
Nareia Software - UX Writer Consulting (2024 - 2025, Uruguay · Remoto)
Designed voice and tone, glossaries, and microcopy for fintech products across the region, including crypto flows and inclusive credit products.
Mujer Financiera - UX Writer (oct. 2022 - jun. 2023, Argentina · Remoto)
Built the brand's voice and tone guide from user interviews, and designed in-app and lifecycle messaging.
Let's Build
Open to Senior UX Writing and Content Design opportunities.
I design content strategy, voice and tone systems, and accessible microcopy for fintech, banking, and other regulated digital products.