Projects

As Content Owner and Senior UX Writer at Bankaool, I lead the content strategy and operation for the bank's digital app, working inside a highly regulated fintech environment.

As a UX Writer consultant for Ceibal, I research, design, and test content for educational products, including AI-powered conversational experiences.

For Crediclub, a Mexican fintech, I worked on the content for a new credit line built specifically for women entrepreneurs, focused on clarity, trust, and consistency.

For Mujer Financiera, I created the brand's voice and tone guide from scratch and designed in-app and lifecycle messaging.

As a freelance UX Writer for Nareia Software, I created voice and tone guidelines, glossaries, and content documentation for fintech products, and designed microcopy for Midinero and Midinero Cripto.

I founded and lead UXWGYM, a community and learning platform for UX Writing and Content Design professionals across Latin America.